I gave a talk at the IRM Innovation and Business Transformation conference last week with the title “Getting the ducks on the same hymnsheet: How shared language enables transformation”. The response was...
The underlying principle of most of the things I write (last week was a good example) is how shared meaning is created by connecting with shared experience, and I’m always on the lookout for examples of where this is...
Connecting with experience: The foundation of all effective communication If you want to teach a child maths, you don’t start with differential equations. You give them an apple, you give them another apple, then you...
A useful meaning-hack: Does the opposite of your statement say something interesting? I’m sure I’m not the only parent who has been tempted to slip into sarcasm when my kids ask stupid questions. “Daddy, should we put...
When you bring something abstract to life, it can be hard to predict how people will react We did a project for a FTSE 100 company last year, in which we modelled their ecosystem fifteen years into the future, and used...
Meaning is not passive – it’s something you can choose to create by the way you choose to behave I must have hundreds of books in my library in and around the subject of meaning (semantics, semiotics...
Do you have two minutes? That’s how long it will take Steven Pinker to teach you the most important rule for creating shared meaning. If you prefer to watch than read, then the conversation is here, and this snippet...
Two things annoy me about mainstream commentary on business jargon: The assumption that “why couldn’t they just say what they mean”? The nauseatingly self-righteous tone If you want a topical example...
